The Content Scorer analyzes your content to determine how likely AI engines are to recommend it.
It’s based on research from Princeton University and Georgia Tech’s GEO project.
How to Score Content
Go to Content Scorer in the Optimize section.
Choose one of two methods:
Score a URL: Paste any page URL and GRRO will fetch and analyze it.
Score text: Paste raw text directly.
Click Analyze.
Get a score from 0–100 with a detailed category breakdown.
The 9 Scoring Categories
Category | Weight | Description |
Source Citations | 18% | Does your content cite external sources? Inline links, “according to” attributions, and reference sections improve ranking. This has the highest impact — 115% visibility boost according to GEO research. |
Answer Structure | 14% | Does your content answer questions directly in the first 40–60 words? AI engines extract short answer blocks — make sure your content includes them. |
Citation Patterns | 13% | Uses lists, tables, FAQs, numbered steps, definitions, and statistics — all preferred formats for AI citations. |
Entity Density | 12% | Number of specific names, brands, places, and numbers per 1,000 words. Ideal range: 5–15 named entities. |
Fluency | 10% | Focus on clear writing: varied vocabulary, low passive voice, and strong transitions. |
Authority | 10% | Includes author bylines, publication dates, canonical URLs, and expert quotes. |
Structured Data | 8% | Use JSON-LD schema markup such as FAQ, Article, or HowTo schema. |
Content Clarity | 8% | Organized with proper headings (H1, H2s), adequate paragraphing, and 800+ words. |
Freshness | 7% | Uses |
Score Interpretation
85–100: Highly recommendation-ready. AI engines are very likely to cite this.
60–84: Solid but with room for improvement. Review your weakest categories.
40–59: Needs significant improvement. Focus first on low-scoring categories.
Below 40: Major restructuring needed. Begin with Source Citations and Answer Structure — they have the highest weighting.
Batch Scoring
Need to analyze multiple pages at once?
Use the Batch Score tab to submit 50–200 URLs simultaneously. GRRO processes them in the background and returns a sortable results table.
Optimization Tips
Aim for an 85+ score before publishing any content.
Prioritize Source Citations — it has the biggest visibility impact.
Re-score pages after updates to track performance improvements.