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Visibility Tracking

See how often AI platforms mention and recommend your brand.

Written by Jason
Updated over 3 weeks ago

The Visibility section in Analytics shows you how your brand appears across all six AI platforms. This is where you see the big picture of your AI presence.

Share of Voice

Share of Voice measures how much of the AI conversation in your category belongs to your brand versus your competitors. It answers the question: "When AI talks about my industry, how often does it mention me?"

A higher share of voice means AI platforms are recommending you more often relative to your competitors.

Industry Ranking

Industry Ranking shows where your brand stands compared to others in your category. This gives you a clear sense of whether you're leading, keeping up, or falling behind.

Cited Sources

This section shows which of your website pages AI platforms are actually referencing in their responses. If AI mentions your brand but doesn't link to your site, you're missing out on traffic. Cited Sources helps you see what's working and what's not.

Filtering your data

You can narrow down your visibility data using several filters:

  • Platform. See results for a specific AI platform (ChatGPT, Claude, Perplexity, Gemini, Grok, or Copilot).

  • Topic. Focus on a particular subject area.

  • Unbranded queries only. Filter to see only non-branded questions, where people ask about a topic without naming any brand.

Exporting data

You can export your visibility data as a CSV file. This is useful for building reports, sharing with stakeholders, or doing your own analysis.


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